M1 - Justify content, distribution and marketing
Marketing And Distribution With marketing the magazine there are many ways to sell a football magazine as games are often maximum a week apart when the season is active. Therefore i could go to the stadium every week and sell it either as a private seller or working for the club which will increase sales but not necessarily profit. The theme of the magazine will change each week to ensure customers will by weekly and could even turn it into a collectors item for some. My magazine is a regional magazine as it is targeted at people located in and around Doncaster. Other ways of promoting the magazine might be offering deals such as being entered to a raffle or money to local charities per magazine sold. This will also support the community and give back but also give fans even more of an incentive to purchase it. Publishing the Doncaster Rovers magazine digitally would be a brilliant way to reach a broader audience and increase readership. With a digital publication, it would make t...